Archive for the 'Sales & Marketing Letters' Category

Membership renewal letter

1234, Main Street Boston, MA 02123 09 April, 2005 <Recipient Address Goes Here> Hello, The last year has been terrific for <name of organization>. We’ve had a lot of activity and enjoyed the company of a lot of new members. <Optional examples.> It’s now time to renew your membership for the coming year. We accept [...]

Response to information request

1234, Main Street Boston, MA 02123 09 April, 2005 <Recipient Address Goes Here> Hello, Thank you for your interest in <product or company name>. I’ve enclosed the information you requested and would be happy to answer any questions you might have. Abc Company is dedicated to <service or product>. <Company’s credentials and product’s attributes.> If [...]

Letter accompanying a catalog

1234, Main Street Boston, MA 02123 09 April, 2005 <Recipient Address Goes Here> Hello, Enclosed is the latest edition of our catalog. Abc Company has been in business since <date> and is proud of its track record of prompt, dependable service. I’d like to point out a few things in our latest catalog: – <list [...]

Solicitation with price incentive

1234, Main Street Boston, MA 02123 09 April, 2005 <Recipient Address Goes Here> Hello, If all <type of product or service> basically sell the same thing, why are some so much more expensive than others? Overhead. It’s a simple fact of doing business, the higher the volume and the lower the overhead, the lower the [...]

Solicitation with limited offer inducement

1234, Main Street Boston, MA 02123 09 April, 2005 <Recipient Address Goes Here> Hello, I would like your attention and have been trying to think of a way to do it. How about this? If you will <what you want done>. The reason we’re willing to make this offer is <reason>. <Details.> <Benefits> <Ask for [...]